PressReacher

PR Analytics

Know exactly what's
driving your coverage.

Comprehensive PR analytics that show you exactly what's working. Track email opens, clicks, journalist engagement, and coverage generated — all from one dashboard.

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"PressReacher's analytics are a game changer for reporting. I can show clients exactly which journalists engaged, what coverage came from which campaign, and the real ROI. It's made my job so much easier."

Becca Marsh
Becca Marsh
PR Executive

Campaign Performance

Campaign performance metrics

Your PR analytics dashboard tracks every email campaign in real time — opens, clicks, replies, and coverage generated. Know exactly what's working and where to focus next.

Open & Click Rates — Real-time email engagement tracking
Reply Tracking — Monitor responses and conversations
Coverage Attribution — Track which campaigns generate coverage
Journalist Engagement — Score and rank journalist interactions

SMTP Analytics

SMTP performance analytics

Monitor the performance of each SMTP server with detailed metrics on delivery rates, open rates, and overall health.

Server Performance — Track each SMTP server individually
Delivery Rates — Monitor successful delivery percentages
Health Monitoring — Real-time server status and uptime
Comparative Analysis — Compare performance across servers

Journalist Insights

Journalist engagement insights

Good PR analytics go beyond campaigns. Understand journalist behaviour with detailed engagement patterns, response times, and content preferences — so you know exactly how to approach each contact.

Engagement Scoring — Score journalists based on interactions
Response Patterns — Analyze response times and behaviors
Content Preferences — What topics they engage with most
Best Contact Times — Optimal times for each journalist

ROI Reporting

Coverage tracking & ROI

Track media coverage generated from your campaigns, calculate ROI, and generate professional reports for stakeholders.

Coverage Attribution — Link coverage to specific campaigns
ROI Calculation — Calculate PR value, reach, and impact
Client Shareable URLs — Fully GDPR compliant
Timeline Visualization — Visual coverage timelines

Ready to track your PR success?

Join thousands of PR professionals using PressReacher's PR analytics to measure campaign performance, prove ROI, and win more client reporting battles.
from £134/moSee it liveGet started now

"Used to take me ages to find the right person at the right outlet. Now I'm done in a few minutes. It's just a much better tool."

Becca Marsh
Becca Marsh
PR Executive