1. Who We Are
PressReacher operates an AI-powered database platform that organizes publicly available professional contact information to help PR professionals identify and connect with relevant media contacts and industry influencers.
Data Controller:
PressReacher
Email: privacy@pressreacher.com
Website: https://pressreacher.com
2. What Information We Collect
We collect and organize publicly available professional information including:
Professional Contact Information:
- • Work email addresses
- • Professional phone numbers
- • Job titles and company affiliations
- • Professional social media profiles (LinkedIn, Twitter, etc.)
- • Company websites and press contact pages
Professional Activity Data:
- • Beat coverage areas (for journalists)
- • Industry expertise and specializations
- • Recent articles, publications, or professional content
- • Speaking engagements and professional events
- • Company press releases and announcements
Platform Usage Data:
- • User account information and authentication data
- • Search queries and platform interactions
- • Access logs and usage analytics
- • Communication preferences
3. How We Collect Information
Automated Collection via AI Systems:
- • Web crawling of publicly accessible websites
- • Social media API data (public profiles only)
- • Press release databases and industry publications
- • Professional networking platforms (public information)
- • News websites and journalist bylines
- • Company websites and staff directories
User-Submitted Information:
- • Account registration details
- • User preferences and settings
- • Feedback and support communications
4. Legal Basis for Processing
We process personal data under the following legal bases:
Legitimate Interests (Article 6(1)(f) GDPR):
- • Providing professional PR and media outreach services
- • Facilitating legitimate business communications
- • Organizing publicly available professional information
Consent (Article 6(1)(a) GDPR):
- • Platform account creation and management
- • Marketing communications (where applicable)
Contract (Article 6(1)(b) GDPR):
- • Service delivery to paying subscribers
- • Account management and billing
5. How We Use Your Information
For Media Contacts and Industry Professionals:
- • Organizing professional contact information for PR outreach
- • Categorizing expertise and coverage areas
- • Enabling targeted professional communications
- • Maintaining accurate and up-to-date professional directories
For Platform Users:
- • Account management and authentication
- • Service delivery and platform functionality
- • Usage analytics and service improvement
- • Customer support and communications
6. Who We Share Information With
Authorized Platform Users:
- • Verified PR professionals with active subscriptions
- • Users bound by our Terms of Service and acceptable use policies
Service Providers:
- • Cloud hosting and infrastructure providers
- • Analytics and monitoring services
- • Payment processing services
- • Customer support platforms
Legal Requirements:
- • Regulatory authorities when legally required
- • Law enforcement agencies with valid legal requests
7. Data Retention
We retain personal information for as long as necessary to fulfill the purposes for which it was collected, including:
- • Account information: For the duration of your account plus 7 years
- • Usage data: Up to 2 years for analytics and service improvement
- • Communications: As required by law or legitimate business needs
- • Marketing preferences: Until you withdraw consent
8. Your Rights
Under GDPR, you have the following rights:
Right of Access (Article 15):
- • Request copies of your personal data we hold
- • Information about how we use your data
Right to Rectification (Article 16):
- • Correct inaccurate personal data
- • Update incomplete information
Right to Erasure (Article 17):
- • Request deletion of your personal data
- • "Right to be forgotten" in certain circumstances
Right to Object (Article 21):
- • Object to processing based on legitimate interests
- • Opt-out of direct marketing communications
9. How to Exercise Your Rights
Request Data Removal
If you are a journalist or media professional and would like to request removal of your information from our database, please use our dedicated opt-out form:
Request Data Removal10. Data Security
We implement appropriate technical and organizational measures including:
- • Encryption of data at rest and in transit
- • Multi-factor authentication and access controls
- • Regular security audits and vulnerability assessments
- • Staff training on data protection principles
- • Incident response and breach notification procedures
11. Automated Decision-Making
Our AI systems perform automated categorization and organization of professional information. This includes:
- • Industry and expertise classification
- • Relevance scoring for PR outreach
- • Contact information validation and deduplication
These automated processes do not make decisions that significantly affect individuals beyond organizing publicly available professional information.
12. Complaints
If you have concerns about our processing of your personal data, you can:
- • Contact our Data Protection Officer: dpo@pressreacher.com
- • Lodge a complaint with your local data protection authority
- • Contact the UK Information Commissioner's Office (ICO)
- • Contact any EU supervisory authority
13. Contact Information
This privacy notice was last updated on 7/7/2025 and is effective immediately.