PressReacher

Comprehensive
Analytics & Tracking

Track every aspect of your PR campaigns with comprehensive analytics. Monitor opens, clicks, replies, and coverage generated with real-time insights.

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Track opens, clicks, and replies with real-time data.

Campaign Metrics

Monitor SMTP server health and delivery rates.

Performance Tracking

Understand journalist behavior and response patterns.

Engagement Insights

Calculate PR value and coverage attribution.

ROI Tracking

Campaign Performance Metrics

Track your email campaigns with comprehensive analytics including opens, clicks, replies, and coverage generated. Know exactly what's working.

Open & Click Rates — Real-time email engagement tracking
Reply Tracking — Monitor responses and conversations
Coverage Attribution — Track which campaigns generate coverage
Journalist Engagement — Score and rank journalist interactions
Feature

SMTP Performance Analytics

Monitor the performance of each SMTP server with detailed metrics on delivery rates, open rates, and overall health.

Server Performance — Track each SMTP server individually
Delivery Rates — Monitor successful delivery percentages
Health Monitoring — Real-time server status and uptime
Comparative Analysis — Compare performance across servers
Feature

Journalist Engagement Insights

Understand journalist behavior with detailed analytics on engagement patterns, response times, and content preferences.

Engagement Scoring — Score journalists based on interactions
Response Patterns — Analyze response times and behaviors
Content Preferences — What topics they engage with most
Best Contact Times — Optimal times for each journalist
Feature

Coverage Tracking & ROI

Track media coverage generated from your campaigns, calculate ROI, and generate professional reports for stakeholders.

Coverage Attribution — Link coverage to specific campaigns
ROI Calculation — Calculate PR value and impact
Professional Reports — Generate client-ready reports
Timeline Visualization — Visual coverage timelines
Feature

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Frequently Asked Questions

Everything you need to know about PressReacher and how it can transform your media outreach