Sarah Yang

Sarah Yang is a seasoned digital media executive and content strategist with over a decade of experience in lifestyle and design-focused publications. As Digital Director at Sunset Magazine, she oversees digital strategy, audience growth, and content optimization across platforms. Her career spans editorial roles at THE/THIRTY, Who What Wear, Apartment Therapy, Real Simple, House Beautiful, ELLE Decor, Veranda, and The Bump, where she developed expertise in interior design, health, beauty, technology, relationships, entertainment, food, and parenting content. A graduate of New York University, she combines editorial acumen with technical skills in SEO, audience analytics, and brand strategy. Her freelance work includes advising startups and corporations on voice development, aesthetic branding, and customer conversion strategies. Yang's approach emphasizes actionable advice, data-driven content, and audience-centric storytelling, particularly in lifestyle and home decor spaces.