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Lucy Thorpe

Independent
Beauty Industry TrendsSkincare InnovationContent Marketing Strategies

About Lucy Thorpe

Lucy Thorpe is a UK-based freelance writer specializing in beauty, health, wellness, and lifestyle content. With a background in marketing and ecommerce, she previously served as a marketing lead for a professional beauty brand. Transitioning to freelance work, Thorpe now creates website copy, blog content, and editorial pieces for brands like CurrentBody, Romafolli, and Sekkeizu, while contributing to publications including Who What Wear, Refinery29, and Derbyshire Life. Her expertise stems from formal training as a beauty therapist and hands-on experience in content strategy development. Thorpe emphasizes SEO-driven storytelling and authentic brand communication, maintaining an active industry blog focused on beauty business marketing trends.

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