Jenny Bailly

Jenny Bailly is an accomplished beauty and lifestyle journalist with over two decades of experience in the industry. As Executive Beauty Director at Allure since 2014, she leads an eight-person team overseeing rigorous product testing, trend analysis, and editorial content. Her career began at iVillage (1999) before roles at Fashion Wire Daily (2001-2003), Cosmopolitan (2007), and O, The Oprah Magazine (2005-2013) where she rose to Executive Beauty Editor. Known for her journalistic rigor, Bailly ensures Allure's coverage combines scientific vetting with cultural relevance, frequently collaborating with dermatologists and chemists to validate product claims. She's spearheaded flagship features like the annual Best of Beauty Awards and maintains a focus on expanding beauty inclusivity.