Jenna Sloan

Jenna Sloan is a freelance journalist and case study expert with a decade of experience as a feature writer for major UK newspapers including the Daily Mirror and The Sun. After leaving staff journalism in 2015, she transitioned to freelance work while developing a niche in sourcing and crafting compelling case studies for social enterprises, charities, and businesses. Sloan combines her journalism career with academia, serving as a lecturer at Manchester Metropolitan University where she teaches journalism. Her unique expertise lies in uncovering impactful human stories within organizational reports and transforming them into engaging narratives that demonstrate social impact. She now works through her consultancy to help organizations identify story-worthy case studies and pitch them effectively to national media outlets.