Ella Hancock

Ella Hancock is a recent BA Fashion graduate from Manchester Fashion Institute, recognized for her innovative approach to reinventing sportswear within womenswear. Her work explores the intersection of football culture and feminine design, heavily influenced by her grandfather's professional football career in Bristol. Hancock's graduate collection focused on translating 1970s Northern football casual culture into modern womenswear, incorporating unconventional materials like Tesco-branded knitwear and wire detailing inspired by stadium barriers. She received recognition as a Graduate Fashion Week 2023 Award Nominee in Fashion Design, where she showcased her technical skills in knitwear construction and textile innovation. Her design process emphasizes material experimentation, with projects often featuring oversized silhouettes and color palettes derived from urban environments.