Bethany McColl

Beth McColl is a London-based freelance writer, author, and podcaster who has established herself as a prominent voice in mental health, lifestyle, and dating journalism. Born in 1993, she began her career as an advice columnist and has since expanded into book authoring and independent content creation. McColl is best known for her candid, accessible approach to discussing mental health challenges, particularly anxiety and depression. Her writing style combines personal vulnerability with practical advice, making complex emotional topics relatable to young adults. She authored 'How to Come Alive Again: A guide to killing your monsters' (2019) and 'Romanticise Your Life' (2024), both focusing on mental wellbeing and self-improvement. McColl has contributed to major publications including Dazed Digital, Glamour UK, ELLE, Vice, Metro, and Refinery29. She also runs a Substack newsletter called 'Thirtynothings' where she explores the challenges of navigating life in one's thirties. Her expertise spans mental health advocacy, dating culture, lifestyle trends, and travel, with a particular focus on making these topics accessible to millennials and Gen Z readers.