Beth McColl

Bethany Emma McColl is a London-based freelance writer, columnist, author, podcaster, and public speaker who has built a significant following through her honest, accessible writing about mental health, relationships, and modern life. Born in 1993, she has established herself as a prominent voice in lifestyle and wellness journalism, with bylines across major publications including Dazed Digital, ELLE, Vice, Metro, Refinery29, and Glamour UK. McColl is the author of 'Romanticise Your Life,' published in 2024, which draws from the viral social media trend she helped popularize. She also runs a successful Substack newsletter called 'Thirtynothings' where she explores themes of adulthood, self-acceptance, and personal growth. Her writing style is characterized by vulnerability, practical wisdom, and a non-judgmental approach to complex emotional topics. She frequently speaks about loneliness, self-love, and mental health, including appearances on BBC's Woman's Hour. McColl has built a reputation for making difficult conversations around mental health accessible and for encouraging readers to find joy and romance in everyday life.