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Avril Mair

Hearst UKelle.com faviconelle.com
Fashion EditorialLuxury WatchesFine JewelleryBrand Positioning

About Avril Mair

Avril Mair has held progressive editorial roles at Hearst UK since at least 2012. She began as Fashion Features Director at Harper's Bazaar in 2012, later becoming Group Luxury Fashion Director. By 2025, she was promoted to her current role overseeing fashion, watches, and jewellery content across both ELLE UK and Harper's Bazaar. Her career includes prior positions as Associate Editor at ELLE and Editor at ELLE Collections and i-D.

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