Anna Greene

Anna Greene is a marketing executive with a career focused on brand strategy and growth within the food technology sector. As Vice-President of Brand, Insights and Strategy at Gousto (a UK recipe box provider), she led initiatives to expand the brand's positioning beyond its core category, aiming to establish it as a top-of-mind dinner solution. Her work emphasized connecting consumer insights with strategic brand development to drive business outcomes. By 2025, she was promoted to Vice-President of Marketing at Gousto, reflecting her continued impact in scaling brand salience and market presence. Her career trajectory demonstrates expertise in transforming niche services into mainstream consumer options through data-driven marketing strategies.